Screenshot style breakdown
Sampled from 5 of TvMate - Smart IPTV Player's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#048CD4 bg
#279CDA
#9CDCFC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
TvMate - Smart IPTV Player is a sleek, smart IPTV player that brings your favorite channels into one clean, easy-to-use app. Stream instantly, manage playlists, and stay secure—all in one place. Key Features: Easy Playlist Imports: Add M3U or M3U8 playlists with a tap Encrypted Private Notes: Securely store URLs, credentials, and reminders Built-In Password Generator: Create strong, unique passwords instantly Clean, Intuitive Interface: Dark mode, gesture navigation, and customizable layouts Download this app now and make IPTV streaming smoother than ever! Disclaimer: This app does not provide or host any media content; users are responsible for supplying their own IPTV playlists. We only organize and display user-provided data in a user-friendly manner, respecting access permissions. Unauthorized streaming of copyrighted content without permission from the rightful owners is …
App details
What you can learn from TvMate - Smart IPTV Player
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are TvMate - Smart IPTV Player's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: TvMate - Smart IPTV Player runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #048CD4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #9CDCFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Reference apps approach the same problem? Browse more Reference apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.