Screenshot style breakdown
Sampled from 3 of VIA Clube's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E44424 bg
#E75E42
#FCF404 accent
#FFFFFF text
Screenshots
Icon palette
About this app
O Via Clube chegou para você economizar ainda mais nas suas compras! Baixe o App gratuitamente e cadastre-se para ter acesso a muitas vantagens: Ofertas exclusivas do clube Ofertas só para você Descontos automáticos (Não precisa ativar ofertas) Promoções Cashback Novidades Informações úteis Tem benefícios para você, sua casa e sua empresa! Pra aproveitar tudo isso agora é muito fácil: após realizar o cadastro no app Via Clube informe o CPF ou CNPJ em todas as compras no Via Atacadista. Vem pro VIA Clube! Tudo isso é Economia
App details
What you can learn from VIA Clube
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are VIA Clube's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: VIA Clube runs a dark set with one background colour (#E44424) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCF404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.