Screenshot style breakdown
Sampled from 4 of UBS Gold Lifestyle's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0C2C44 bg
#2E495E
#FCC49C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Established in 2017, UBS Lifestyle is the official online retail shop of PT. UBS (Untung Bersama Sejahtera), a gold jewelry manufacturer that has been serving the Indonesian people since 1981. UBS Lifestyle provides an e-commerce website, Tokopedia Official Store, and Shopee Mall to make it easy, comfortable and safe to shop for gold jewelry online. In a short time, UBS Lifestyle has succeeded in becoming the largest and most comprehensive online gold jewelry store in Indonesia. UBS Lifestyle's commitment to providing the latest gold jewelry is realized by always launching new gold jewelry designs every 2 weeks. Gold jewelry products provided by UBS Lifestyle include: gold necklaces, gold rings, gold earrings and gold bracelets
App details
What you can learn from UBS Gold Lifestyle
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are UBS Gold Lifestyle's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: UBS Gold Lifestyle runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #0C2C44) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCC49C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.