Sampled from 6 of MoveLift's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#C4C4FC bg
#ACACDD
#443C6C accent
#111111 text
MoveLift: Camina, Entrena y Gana Recompensas Da cada paso, completa cursos de fitness y gana recompensas reales — mantente activo, mejora tu salud y desbloquea tarjetas de regalo emocionantes. Funciones principales: Contador de pasos Registra automáticamente tus pasos diarios y actividad, ayudándote a mantenerte en forma y constante. Cursos de fitness Sigue entrenamientos guiados y desafíos para ganar monedas extra mientras mejoras fuerza, resistencia y salud general. Recompensas diarias Completa tareas diarias de caminata y desafíos fitness para acumular puntos y desbloquear premios increíbles. Canjear tarjetas de regalo y premios Cambia tus puntos por tarjetas de regalo y premios reales al alcanzar tus metas. Precisión de ubicación Mejora la exactitud de los pasos y asegura el uso seguro de la cuenta. Compartir ubicación está completamente bajo tu control. Privacidad primero Tu…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are MoveLift's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MoveLift runs a light set with one background colour (#C4C4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #443C6C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.