Screenshot style breakdown
Sampled from 3 of Urth Fitness's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#045C4C bg
#277265
#5C948C accent
#FFFFFF text
Screenshots
Icon palette
About this app
Urth Fitness offers accessible fitness to our Newcastle community through an affordable, comfortable, and welcoming gym that promotes physical and mental well-being. Memberships start from just $6 a week, and you can also book in a free gym trial before you join. Urth Fitness features state-of-the-art gym equipment, luxury Recovery Lounges, group fitness classes and reformer pilates. Rest your tired muscles and enjoy some zen in our Urth Fitness Recovery Lounge. Selected Memberships are able to enjoy unlimited use of our Infrared Saunas, Hydromassage beds, Massage Chairs, Compression Boots and Spray Tan Booth. Book into over 270+ group fitness classes on our App, including Reformer Pilates, Body Pump, Yoga, Boxing, Barre, Booty & Core and many more. Download our App, join online and come in club today to be a part of the down-to-Urth community.
App details
What you can learn from Urth Fitness
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Urth Fitness's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Urth Fitness runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #045C4C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5C948C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.