Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Otter Sleep-Sleep Tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCC4F4 bg
#B3ACD6
#947CF4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Otter Sleep is your cozy bedtime companion, designed to help you relax, sleep peacefully, and build better sleep habits—one night at a time. Meet Nomi, your adorable sea otter friend. Every day, Nomi sets off on little adventures and returns at night with a new bedtime story, making each evening a little more comforting and special. Main Features ● Bedtime Stories Every night, Nomi brings home a new story from the day's adventure. Enjoy comforting bedtime tales that help you slow down, relax, and make bedtime something to look forward to. ● Sleep Audio Create your ideal bedtime atmosphere with personalized sleep stories, soothing white noise, relaxing nature sounds, and calming sleep music. ● Sleep Data Keep track of your nights with clear daily, weekly, and monthly sleep records. Easily look back on your sleep duration, bedtime, wake-up time, and other available sleep information ove…
App details
What you can learn from Otter Sleep-Sleep Tracker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Otter Sleep-Sleep Tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Otter Sleep-Sleep Tracker runs a light set where the background shifts from screenshot to screenshot (first shot #CCC4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #947CF4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.