Sampled from 5 of United's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#6454F4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
United è un’app pensata per centralizzare e semplificare la vita studentesca all’interno della scuola, offrendo uno spazio digitale unico dove comunicare, condividere e partecipare. Con United puoi pubblicare post, inviare e leggere messaggi della community, accedere alle assemblee organizzate dagli studenti e utilizzare card con sconti dedicati, tutto in un ambiente ordinato, intuitivo e riservato alla tua comunità scolastica. L’obiettivo di United è eliminare la frammentazione tra gruppi, chat e piattaforme diverse, creando un punto di riferimento unico per gli studenti. Ogni scuola ha il proprio spazio, dove è possibile informarsi, interagire e sentirsi parte attiva della vita scolastica senza confusione e senza perdere informazioni importanti. Tutti i contenuti sono inviati da utenti autenticati appartenenti alla comunità scolastica e vengono gestiti in un ambiente controllato per g…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are United's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: United runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #6454F4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.