Sampled from 4 of Ralph Lauren- 랄프 로렌 앱's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#5494BC bg
#6BA2C5
#445C74 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
랄프 로렌 앱 아메리칸 클래식을 대표하는 랄프 로렌의 세계를 내 손안에서 만나보세요. 개인의 취향에 맞게 맞춤 설정하여 풍부한 콘텐츠를 제공하는 랄프 로렌 앱은 온라인 위시리스트와 즐겨 찾는 매장을 간편하게 이용할 수 있는 한층 업그레이드된 쇼핑 경험을 선사합니다. 간편한 쇼핑 • Polo, Lauren, Purple Label, Collection, 홈 및 Double RL 등 모든 랄프 로렌 브랜드를 쇼핑하세요 • 앱 단독 세일 기간에 상품을 미리 살펴보세요 • 신상품 및 재입고 알림을 가장 먼저 받아보세요 • 주문 현황 알림으로 구매 상품을 간편하게 조회하세요 • 클릭 몇 번만으로 손쉽게 결제하세요 • 카카오 소셜 로그인 및 Apple 소셜 로그인으로 계정을 만들어 보세요 • TOSS Brand pay로 간편하게 결제하세요 개인 맞춤형 서비스 경험하기 • 내 스타일 퀴즈를 풀고 쇼핑 취향을 파악하세요 • 고유한 취향에 맞춘 제품 및 콘텐츠 추천을 받으세요 • '내 스타일 쇼핑하기' 필터로 원하는 상품 그리드를 구성해 보세요 매장과 연결 • 선호하는 매장을 …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Ralph Lauren- 랄프 로렌 앱's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ralph Lauren- 랄프 로렌 앱 runs a mixed light-and-dark set with one background colour (#5494BC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #445C74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.