Sampled from 5 of Pesce Online Genova's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCECCC bg
#DDCFB3
#5CACD4 accent
#111111 text
Scegli ogni giorno il pesce più fresco del Mar Ligure e dei migliori mercati, esattamente come se fossi in pescheria, ma con tutta la comodità di riceverlo direttamente a domicilio! Pesce Online Genova è l’app ufficiale che porta il pescato del giorno direttamente sulla tua tavola a Genova. Selezioniamo solo le migliori qualità di pesce, crostacei e molluschi e li prepariamo secondo le tue preferenze. COME FUNZIONA: 1. Sfoglia il Pescato di Oggi: Guarda il pesce fresco disponibile in tempo reale, selezionato direttamente dal mercato ittico. 2. Scegli la Lavorazione: Preferisci il pesce intero, sfilettato, squamato o eviscerato? Prepariamo il pescato esattamente come vuoi tu, pronto da cuocere. 3. Consegna Rapida in Giornata: Ordina entro le ore 15:00 per ricevere la spesa a casa in giornata. 4. Pagamento Sicuro: Paga comodamente alla consegna, in contanti o tramite i nostri sistemi POS.…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Pesce Online Genova's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pesce Online Genova runs a light set where the background shifts from screenshot to screenshot (first shot #FCECCC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5CACD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.