Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of femi – premium period tracker's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#5CAC7C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
This isn't just another basic period tracker or a dry ovulation calculator. Femi is an AI assistant that knows which phase of your cycle you're in, and uses that knowledge as the backdrop for every single answer. WHY THIS CHANGES EVERYTHING Your body works differently in every phase of your cycle. Energy, focus, mood, libido, stress response - all of it shifts rhythmically every 28 days. Most women never get this knowledge in an accessible, personalised form. Femi changes that. WHAT YOU CAN DO WITH FEMI Ask anything - a workout plan, diet ideas, better sleep, work that fits you, emotions, relationships - and Femi will answer with your current cycle phase in mind, plus anything else you choose to share with her. Daily tips tailored to your cycle day: energy, mood, desire, focus, sleep, movement, nutrition. Expected physical, emotional and mental symptoms - know what's coming before …
App details
What you can learn from femi – premium period tracker
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are femi – premium period tracker's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: femi – premium period tracker runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5CAC7C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.