Sampled from 6 of Kulo App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#B494E4 bg
#9E82C8
#6C449C accent
#111111 text
Kulo – Discover Your Next Camping Adventure Escape the routine and reconnect with nature through unforgettable camping experiences with Kulo. Kulo helps you explore beautiful camping destinations, discover new outdoor experiences, and plan your next adventure with confidence. Browse through a variety of camping sites, learn what makes each place special, and find the perfect spot that matches your style of travel — whether you seek peaceful forests, mountain views, lakeside escapes, or hidden nature retreats. More than just discovering places, Kulo brings travellers together. Connect with fellow campers, exchange travel tips, share experiences, and learn more about the destinations you plan to visit. From practical advice to inspiring stories, the community helps every adventure feel more informed, exciting, and personal. Need camping essentials before heading out? Kulo also includes…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Kulo App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Kulo App runs a light set where the background shifts from screenshot to screenshot (first shot #B494E4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6C449C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.