Screenshot style breakdown
Sampled from 4 of Rio Innovation Week 26's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#540494 bg
#6B27A2
#3C84E4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Com o aplicativo Rio Innovation Week, você terá acesso completo à programação do evento, podendo consultar os detalhes de cada palestra e sessão. Além disso, o app permite que você receba notificações importantes para não perder nada do evento, participe de chats com outros participantes para trocar ideias e informações, explore a lista de palestrantes e conheça mais sobre eles. Através da área de networking, é possível adicionar novos contatos e expandir sua rede de relacionamentos. Também é possível interagir na timeline do evento, compartilhando suas ideias, curtindo postagens e aproveitando todas as funcionalidades que o app oferece para tornar sua experiência no evento ainda mais completa.
App details
What you can learn from Rio Innovation Week 26
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Rio Innovation Week 26's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Rio Innovation Week 26 runs a dark set with one background colour (#540494) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C84E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.