Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of PaperCam's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#4C3424 bg
#655042
#AC0404 accent
#FFFFFF text
Screenshots
Icon palette
About this app
■ 손그림 종이카메라로 세상을 담다 종이카메라는 요즘 유행하는 '종이카메라' 트렌드를 진짜 앱으로 만든 카메라예요. 손으로 그린 종이카메라를 들고, 작은 창 안에 담고 싶은 순간을 맞춘 뒤 셔터를 누르면 — 종이카메라 사진으로 담겨요. 그다음 창 안을 몇 초 만에 따뜻한 손그림으로 바꿔보세요. 피드에 넘치는 그 여행 다이어리 감성 그대로. ■ 이런 걸 할 수 있어요 • 손그림 종이카메라 프레임 17종 — 오리지널·클래식·큐트·인스턴트·빈티지·하트뿅·Y2K·필름·폴꾸·곰돌이·폴더폰·컬러 마커 • AI로 다시 그리기 15종: 병맛툰·로맨스툰·인생툰 웹툰 3종, 색연필·지브리풍·수채화·인형화·띠부씰·그림판·초딩 크레파스·3D 캐릭터·종이공예·피카소풍·동물·음식 • 찍은 순간이 그림으로 변하는 '변신 영상'을 그대로 공유 • 종이에 인쇄한 듯한 하프톤 인쇄 모드 — 인터넷 없이, 횟수 제한 없이 • 진짜 손이 종이카메라를 든 것처럼 보이는 실사 손모양 오버레이 (켜기/끄기) • 사진첩에 저장하거나 바로 SNS에 공유 ■ 이런 순간에 - 다이어리 한 페이지 같은 …
App details
What you can learn from PaperCam
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are PaperCam's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: PaperCam runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #4C3424) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC0404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.