Sampled from 6 of Zipkee's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCF4 bg
#DDDDD6
#B46C24 accent
#111111 text
Zipkee is food delivery that's fair to everyone — you, the restaurants, and the riders. Because Zipkee doesn't charge restaurants the steep commissions other apps do, restaurants don't have to inflate their prices. You get honest, dine-in pricing on delivery. WHY ZIPKEE • Honest prices — the same prices you'd pay dining in, not marked up to cover platform commissions. • Faster, more accurate deliveries — AI-optimized dispatch weighs rider location, restaurant prep time, and traffic for reliable ETAs. • Rewards from the restaurant — loyalty and offers come directly from the places you love, based on what you actually order. • Support local — more of what you spend stays with the restaurant and the rider. HOW IT WORKS 1. Browse restaurants near you 2. Order in a few taps 3. Track your rider in real time 4. Enjoy — at a fair price Zipkee is rolling out in select areas as part of an ear…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Zipkee's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zipkee runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCF4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B46C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.