Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of footnotes: notes for noticing's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECE4D4 bg
#CFC8BA
#8C6C4C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
footnotes is a quiet notebook for the photographs, voices, passing thoughts, ideas, and ordinary moments that make up a life. you can: - capture the full texture of a moment: in words, photos, video, and voice, all together. - return to old notes, add new moments, and watch a timeline of your life slowly take shape. - make notebooks for different parts of your life, and - turn moments into little stories to share. slices of light sizzling on a wall. laughter of friends sloppy and gold. the loosey goosey fragments. all of which you look back on with tenderness, kept whole. footnotes makes space for the footnotes of a life. the little things that become the story of who you are.
App details
What you can learn from footnotes: notes for noticing
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are footnotes: notes for noticing's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: footnotes: notes for noticing runs a light set with one background colour (#ECE4D4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C6C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.