Screenshot style breakdown
Sampled from 6 of アカチャンホンポ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCEC bg
#DDDDCF
#EC343C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
アカチャンホンポの公式アプリ！ ポイントカード会員になって、 お得なキャンペーン情報やアプリ限定クーポンをゲット！ 主な機能： ◆ポイントカード機能 お買物200円（税抜）で1ポイントが貯まり、1ポイント1円から使える！ ◆最新の情報をチェック！ アカチャンホンポのお得な情報がつまったチラシやキャンペーン情報をいち早くお届けします。 また、妊娠月齢やお子さまの年齢にあった出産・育児にまつわる情報やアプリでしか受け取れない限定クーポンも配信。 プッシュ通知をONにして、お得な情報をいち早くチェック！ ◆ 「すまいくパスポート」 と「すくすくパスポート」 Wのご優待パスポート！ 対象商品を買ってスタンプやスコアをためるとプレゼントやお得なクーポンが届きます！ ◆簡単イベント予約！ 店舗で開催の人気イベントや月齢に合ったお役立ちセミナーなどの、イベント予約が可能。 よく行くお店のイベントをチェック！
App details
What you can learn from アカチャンホンポ
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are アカチャンホンポ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: アカチャンホンポ runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCEC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC343C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.