Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of MOI UAE's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#2474A4 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
MOI UAE provides smart services to be used by individuals and companies as well. The application provides services that covers three main sectors of the Ministry of Interior of United Arab Emirates, which are the following: 1. Traffic and Licensing (Vehicles Licensing, Driver Licensing, Traffic Fines and Plates Services) 2. Civil Defense (Institutions Licensing, Trading Companies Licensing, Drawings Approvals, Prevention and Safety Procedures for Vehicles and Awareness and Training Services) 3. Police Headquarters (Criminal Status, E-Police in Your Mobile, Home Security and Prisoners Visit) * The application provides much more miscellaneous smart services such as the Passport Renewal service. In addition to the smart services, the application provides many smart features such as the nearest service center location as well as a ticketing service to book your appointments before headin…
App details
What you can learn from MOI UAE
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are MOI UAE's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MOI UAE runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #F4F4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #2474A4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Productivity apps approach the same problem? Browse more Productivity apps in the showcase.
Take what works into your own screenshots
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Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.