Sampled from 6 of BLADE's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C1C bg
#3B3B3B
#849C54 accent
#FFFFFF text
Fly in ways you never thought possible. Save time, see more, and arrive better. - Fly to or from the airport. BLADE helicopters will get you there in 5 minutes, all day long, from $195. - Get away for the weekend or holiday. BLADE transportation is a highlight—book seats in helicopters, seaplanes, or jets to your destination. - Access special events or concerts. Land directly on property at music festivals, sporting events, ski slopes, and more. - Fly private. A fleet of BLADE jets, helicopters, turboprops, and seaplanes are available on-demand for charters and crowdsourcing. - Get there with BLADE Black Car Service. Our last-mile car service provides uniformity in high-end vehicles, driver training, expedited routes (including police escorts when needed), as well as industry leading health and safety protocols. - Enjoy a network of private BLADE Lounges before and after your trip. - …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are BLADE's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BLADE runs a dark set with one background colour (#1C1C1C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #849C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.