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天天果园为了寻求舌尖上的好生鲜,亲赴生鲜水果产地,勘查源头，保证生鲜品质，寻找适合吃货的美食。足迹遍布华盛顿州、新西兰、智利、澳大利亚、中国、泰国、越南…… 天天果园倡导健康有品质的生活理念及生活方式，把新鲜和美味送到家，把健康和美食送到家。天天果园不仅是水果生鲜购物平台,还分享美食相关知识、吃货们的感受。在上海天天果园有它独特的区域优势，线上下单29分钟之内送上门，购物方便体验棒，深受都市白领的青睐。 官方网站：http://www.fruitday.com/ 深度解读： 天天果园，是一家基于互联网技术的生鲜新零售服务商，提供高品质的生鲜水果产品和全场景的生鲜购物服务。 天天果园Fruitday，成立于2009年4月1日，目前已经拥有超过1500W的注册用户。精选全球生鲜美食，搭建从产地到消费者之间的直供平台，自建冷库、冷链物流。便利宅送，全年无休。主营精品生鲜产品，包括进口水果生鲜和国内优质水果生鲜，水果生鲜全品类覆盖，实现一日三餐的一站式购物体验。 天天果园与各国驻沪总领事馆农贸处、水果协会频繁、紧密合作，得到最优质的水果生鲜进口渠…
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What you can learn from 天天果园-只为一份极致的新鲜
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are 天天果园-只为一份极致的新鲜's answers to those questions — they're public, they're real, and they made it through Apple's review.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
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