Sampled from 5 of Plants vs. Zombies™'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#9CD4FC bg
#89BADD
#049404 accent
#111111 text
This game includes optional in-game purchases of virtual currency that can be used to acquire virtual in-game items. Read on for important info below! Get ready to soil your plants as a mob of fun-loving zombies is about to invade your home. Use your arsenal of 49 zombie-zapping plants — peashooters, wall-nuts, cherry bombs and more — to mulchify 26 types of zombies before they break down your door. This app offers in-app purchases. You may disable in-app purchasing using your device settings WINNER OF OVER 30 GAME OF THE YEAR AWARDS* 50 FUN-DEAD LEVELS Conquer all 50 levels of Adventure mode — through day, night, fog, in a swimming pool, on the rooftop and more. Plus fend off a continual wave of zombies as long as you can with Survival mode! NOT GARDEN-VARIETY GHOULS Battle zombie pole-vaulters, snorkelers, bucketheads and 26 more fun-dead zombies. Each has its own s…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Plants vs. Zombies™'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Plants vs. Zombies™ runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #9CD4FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #049404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Games apps approach the same problem? Browse more Games apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.