Sampled from 6 of GEN 365's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#A4241C bg
#B0423B
#BC747C accent
#FFFFFF text
Savor our offerings that make affordable your pursuit of the very best Taste, Journey, and Living. The application offers for its users discounts for the sought-after restaurants and coffee shops and exclusive hotels and leisure groups in the country, all the while promoting the modern urban lifestyle with discounts on brand name clothing, cinema tickets, fitness classes, spas, and more. Generali 365 is a special privilege reserved for the customers of Generali, a leading international insurance company based in Italy that encompasses over sixty nations around the globe. For more information, call us at 1394
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are GEN 365's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: GEN 365 runs a dark set with one background colour (#A4241C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #BC747C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.