Sampled from 4 of Private Sport Shop's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C2C bg
#3B3B49
#5C7CE4 accent
#FFFFFF text
Private Sport Shop, la 1ère application shopping de Ventes Privées dédiée au sport. Rejoignez, dès aujourd'hui, nos 14 millions de membres et profitez de vos marques de sport préférées en promotion jusqu'à -80% ! VENTES PRIVÉES SPORT : DÉMARQUES SUR DES MILLIERS D'ARTICLES Profitez également des soldes d'hiver et d'été sur notre rubrique Le Shop ! Faites votre shopping facilement sur l’application : retrouvez un grand choix de marques haut de gamme au meilleur prix. Vous souhaitez remplacer votre paire de chaussures de running ? Besoin d'un nouveau vélo pour vos sorties le weekend ? En vacances à la montagne, vous recherchez une paire de ski ou une veste de randonnée ? Leggings pour vos entraînements de fitness ou de yoga, équipements spécialisés pour le ski, gants de boxe, chaussures de randonnées, montre connectée haut de gamme pour mesurer vos performances sportives... Trouv…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Private Sport Shop's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Private Sport Shop runs a dark set with one background colour (#1C1C2C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C7CE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.