Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Kogan.com Shopping's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E41434 bg
#E73450
#1C94DC accent
#FFFFFF text
- #1Kogan 50" QLED 4K Smart Google Display Size
- #2@ Arrived at sorting facility @ Received and ready for processing
- #3Simple & seamless checkout.
- #5have a question related to Kogan FIRST Manage My Account account
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 8.5 words on average (longest 11).
Screenshots
iPad screenshots
Icon palette
About this app
Sure, online shopping is great. But online shopping 1000s of products at low prices on the Kogan.com shopping app at any time you want? That’s clickin’ awesome! Join over half a million people on the Kogan.com shopping app, where it’s easier than ever to find awesome deals, track your order, and chat with the customer service team of Australia’s largest online-only retailer. A 5-time winner of the ORIAS People’s Choice Award for excellence in online retail, the Kogan.com team negotiates low prices on the world’s biggest brands and best products, and then passes the savings onto you. Plus, Kogan FIRST members get access to exclusive member deals, free delivery on 1000s of awesome products, bonus credit rewards and more. If you’re not a member, use the app to start a FREE 14-day Kogan FIRST trial with the freedom to cancel anytime. Download the Kogan.com shopping app now for access t…
App details
What you can learn from Kogan.com Shopping
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Kogan.com Shopping's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Kogan.com Shopping runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #E41434) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #1C94DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.