Sampled from 4 of Zepp Life (Formerly MiFit)'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC8C0C accent
#111111 text
Zepp Life can track your exercises and analyze your sleep & activity data. It keeps you motivated while exercising, helps to build healthy lifestyle and makes a better you. • Working with multiple smart devices Supporting Mi Band, Amazfit Bip, Mi Body Composition Scale, Mi Scale, Amazfit Pace, and Amazfit Smart Chip, etc. Zepp Aura Premium: You can subscribe to Zepp Aura Premium(available in U.S), choosing from the following plans: - 1 month - 12 months The subscription automatically renews unless auto-renewal is turned off at least 24 hours before the end of the current period. Payment will be charged to your iTunes account at confirmation of purchase. Account will be charged for renewal within 24 hours of the end of the current period, and the cost of the renewal will be provided. You can manage auto-renewal in your Itunes account settings. The unused portion of the free trail is…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Zepp Life (Formerly MiFit)'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zepp Life (Formerly MiFit) runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC8C0C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.