Sampled from 6 of Mercury Drug's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#BC0404 accent
#111111 text
Mercury Drug is the Philippines' leading trusted and caring drugstore. A modern one-stop drugstore providing a wide range of fresh, safe and high-quality branded or generic medicines, Mercury Drug also offers other health and personal care products and a wide array of everyday household items. Through the years, the pharmacy chain has revolutionized the way it serves its customers through various innovative services. And now, Mercury Drug provides yet another innovation thru Mercury Drug App. With just one tap on your phone, you can easily - Find the nearest stores (Store Locator) and stores offering 24/7 Delivery - Know about promotional offers (Suki Savers, Featured Products) - Check the stores offering free services (Free Clinics, Flu and Pneumonia Vaccines, Resbakuna Centers, Diabetes Care Corners) - Send a quick gift of health to your loved ones…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Mercury Drug's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mercury Drug runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #BC0404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.