Screenshot style breakdown
Sampled from 6 of Glimpse – Video storytelling's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#0474AC bg
#2787B7
#3C246C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Glimpse makes shooting and editing video stories fast and easy. Perfect for capturing the memories you want to keep, Glimpse gives you the flexibility to craft beautiful movies without complicated editing software. With Glimpse, your weddings, vacations, and nights on the town become the highlight reels of your life. It's movie-making made simple. What will you Glimpse? Features: * Reorder moments. Perfect your videos by moving moments around to tell your story the way you want. * Flexible recording options. Record moments of two, three, or unlimited seconds (requires in-app purchase). Hold down the record button (or use 3D-touch) to reveal the options. * Effortless editing. Accidentally add a moment or looking to trim your video? Glimpse lets you remove moments from a video with the flick of a finger, and trim moments so you can focus on what’s most important. * Multiple video storie…
App details
What you can learn from Glimpse – Video storytelling
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Glimpse – Video storytelling's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Glimpse – Video storytelling runs a dark set with one background colour (#0474AC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C246C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.