Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of AGL's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#04A4DC accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Using the AGL App makes it easy to view your energy usage, check your bills and manage all of your accounts. Get help when you need it and much more, all in one place. Gas and electricity insights • Track your daily and hourly electricity consumption • Set an electricity budget and receive notifications to track your usage and spending • Compare your energy use over the last 12 months • Enter your meter reads for accurate bill projections AGL internet and mobile • View your mobile SIM plan and nbn™ plan information • Check your internet speed • Monitor your mobile data use Billing made easy • Get bill projection and due dates for gas and electricity • Update your payment methods and make payments on-the-go • View and download past bills for energy, mobile and internet Solar energy and solar battery • Track how much solar you’ve exported to the grid in dollar value and kW/hrs • M…
App details
What you can learn from AGL
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are AGL's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: AGL runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04A4DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.