Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Aura Frames's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4CC94 bg
#C8B382
#B4846C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Aura is a smart photo frame that makes displaying and sharing photos delightfully simple. Get the free Aura app to view and share your photos, get your frame set up, and more: - Preload photos or write a message before giving Aura as a gift - Connect your frame to WiFi - in less than 5 minutes! - Invite family members to share their photos to your frame - Share unlimited photos and videos to an Aura frame - See what your family has added, and relive memories together - Scan prints and artwork with your phone or tablet's camera With Aura, you can share those meaningful moments and memories that are only meant to be shared with the people closest to you.
App details
What you can learn from Aura Frames
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Aura Frames's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Aura Frames runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #E4CC94) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B4846C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.