launchshots / colors / cardinal red

Cardinal Red

Symbolizes power, passion, and confidence.
#C41E3A

Color codes

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HEX
#C41E3A
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RGB
196, 30, 58
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HSL
350°, 73%, 44%
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CMYK
0%, 85%, 70%, 23%

Tints & shades

Tints — lighter
#C41E3A
#CE445B
#D8697C
#E28F9D
#EBB4BD
#F5DADE
Shades — darker
#C41E3A
#A31930
#831427
#620F1D
#410A13
#21050A
Hues — around the wheel
#C21E3A
#C28E1E
#6BC21E
#1EC25D
#1E9CC2
#2C1EC2
#B71EC2
Tones — toward gray
#C41E3A
#BA2C44
#B13A4E
#A74858
#9D5662
#93646C
#8A7276
Temperatures — warm to cool
#8815CB
#CB15C5
#CB157C
#CB1534
#CB4015
#CB8815
#C5CB15

Palettes & harmonies

Complementary
#C41E3A
#1EC2A7
Analogous
#C41E3A
#C2551E
#C21E8C
Triadic
#C41E3A
#3AC21E
#1E3AC2
Split complementary
#C41E3A
#1EC255
#1E8CC2
Square
#C41E3A
#8CC21E
#1EC2A7
#551EC2
Monochromatic
#C41E3A
#731222
#A81A32
#DD2241
#E5576F
#ED8C9C

Color contrast

Here's how text looks on cardinal red versus the color as text — a quick legibility check before you use it behind captions.

Hello World
Hello World
Hello World

At this lightness, cardinal red pairs best with white or very light text for readable captions.

What Cardinal Red means

Cardinal Red is associated with power, passion, and confidence. In design and branding, it's chosen to evoke exactly these qualities — which is why the color behind an app's screenshots and store presence does so much quiet work before anyone reads a word.

As a vivid, mid-toned, warm color (HSL 350°, 73%, 44%), cardinal red reads as energetic and inviting. That temperature matters in design: warm tones draw the eye forward and create urgency, which is worth keeping in mind when you decide what role this color plays in your layout.

Color psychology of Cardinal Red

Colors shape how people feel before they consciously register why. Cardinal Red, with its associations of power, passion, and confidence, sends a specific signal — and using it deliberately means matching that signal to your product. A meditation app and a finance app both benefit from intentional color, but rarely the same one. The question isn't whether cardinal red is "good," but whether the feeling it carries matches the story you want your app to tell.

Using Cardinal Red in app screenshots & UI

If you're designing App Store or Google Play screenshots, cardinal red works as a background or accent when it fits your brand's personality. A few practical notes:

Try Cardinal Red in your screenshots

Use this exact color as a background or accent in your App Store & Google Play screenshots — free, in your browser, no signup.

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FAQ

What does the color Cardinal Red symbolize?
Cardinal Red is associated with power, passion, and confidence.
What is the hex code for Cardinal Red?
#C41E3A — RGB 196, 30, 58, HSL 350°, 73%, 44%, CMYK 0%, 85%, 70%, 23%.
What colors go well with Cardinal Red?
Its complementary color is #1EC2A7. For softer pairings, try the analogous colors #C2551E and #C21E8C, or build a monochromatic set from its tints and shades above.
Is Cardinal Red a warm or cool color?
Cardinal Red is a warm color. Warm colors feel energetic and advance toward the viewer.
What text color is readable on Cardinal Red?
Use white or light text on a cardinal red background for the best contrast and legibility.
Is Cardinal Red good for app screenshots?
It can be, if it matches your brand. Use it consistently, keep captions high-contrast, and test how it looks at small thumbnail sizes in search results.

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