Sampled from 6 of BrightHR's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#5454D4 accent
#111111 text
Our innovative and user friendly mobile solution lets colleagues communicate their attendance in an instant. Update sickness, holidays and personal time with a tap of your finger. It will notify your line manager, deliver instant feedback, and even give you access to important documents. Let us take the hassle out of your HR. App features: + Secure, anytime, anywhere access available 24/7 + Your HR info, planned time off and remaining allowance in your pocket + Get notified the moment something changes that matters to you + Shifts and rotas for you and your colleagues on the go + Scan and upload a fit note straight from your bed + Your employees' designated emergency contact details with you at all times + Features to reduce paperwork and simplify holiday requests + Features to track individual performance + And lots, lots more!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are BrightHR's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BrightHR runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5454D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.