Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Rossmann's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#D42C3C bg
#DA4957
#E47474 accent
#FFFFFF text
Screenshots
Icon palette
About this app
Die digitale Kundenkarte von Rossmann. Genieße alle Vorzüge einer Kundenkarte mit der ROSSMANN-App – bei uns aber in digitaler Form. Das heißt einmal Herunterladen und immer Sparen! Zahlreiche Coupons und die aktuellen Angebote stehen dir in der App jederzeit zur Verfügung. Die wichtigsten Funktionen auf einen Blick: • Startschuss zum Sparen Für die Nutzung der ROSSMANN-App bedarf es keiner Registrierung. Solltest du jedoch schon bei einem unserer verschiedenen Rossmann-Dienste (z. B. Rossmann Online-Shop, Rossmann Fotowelt oder Rossmann babywelt) angemeldet sein, kannst du dich mit dem gleichen Account auch in der App einloggen. Registrierte Nutzer können jedoch mehr Vorteile und Funktionen gegenüber anonymen Nutzern erhalten. • Zahlreiche digitale Coupons Die ROSSMANN-App enthält eine große Auswahl attraktiver digitaler Coupons. Du hast die Qual der Wahl - ob vor dem Einkauf oder …
App details
What you can learn from Rossmann
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Rossmann's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Rossmann runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #D42C3C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #E47474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.