Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Asianparent: Pregnancy + Baby's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#BCE4EC bg
#A5C8CF
#64BCD4 accent
#111111 text
Screenshots
Icon palette
About this app
A wealth of information about parenting, pregnancy, and baby development is now at your fingertips. With a single touch, find credible advice from our experienced community, and rich articles from experts. A pregnancy and baby trackers intelligently follows your child's amazing journey and provides support every step of the way. Empower a happy and healthy pregnancy with our pregnancy tracker. From baby names to health and food guides, our supportive community is a wish-come-true for parents-to-be. Find a treasure trove of information for parents: nutrition advice, activities, and in-depth guides that cover your every concern. Articles on theAsianparent deliver expert advice on your most urgent questions from pregnancy to child development. theAsianparent believes that everyone deserves a positive journey from pregnancy to birth to every year of parenting. Moms and dads should have a…
App details
What you can learn from Asianparent: Pregnancy + Baby
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Asianparent: Pregnancy + Baby's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Asianparent: Pregnancy + Baby runs a light set where the background shifts from screenshot to screenshot (first shot #BCE4EC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #64BCD4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.