Sampled from 6 of Philips Sonicare's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2C5C6C bg
#497280
#542C24 accent
#FFFFFF text
Do you remember when you learned to brush? Neither do we! It turns out, most people don’t brush properly. If you’ve ever wondered how well you’re brushing or if you’re reaching every spot, the Philips Sonicare app is here to help. The app brings more clarity, more confidence and more personal insights into your routine. When you connect your Sonicare toothbrush, you’ll unlock personalized coaching designed to help you strengthen your habits and brighten your smile. Please note you must have a connected toothbrush to use the app. By connecting to the app, you’ll also receive the latest updates to your brushing experience. Our most advanced toothbrush – the Next-Generation Sonicare DiamondClean 9900 Prestige – harmonizes with the app, creating an experience that’s smart and supportive, including: - Real-time guided brushing that helps you feel confident every session - SenseIQ techn…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Philips Sonicare's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Philips Sonicare runs a dark set where the background shifts from screenshot to screenshot (first shot #2C5C6C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #542C24, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.