Screenshot style breakdown
Sampled from 6 of H.U. General de Villalba's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#D43C54 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Esta aplicación ha sido diseñada para facilitar el acceso a su historial clínico y a la gestión de información médica facilitando el acceso al portal del paciente desde su dispositivo móvil. ¿Qué es el Portal del Paciente? El Portal del Paciente es un espacio personal desde el que podrá acceder a su historial médico, pruebas diagnósticas, informes clínicos, gestionar sus citas médicas y tener un seguimiento sin esperas ni desplazamientos. Esta app está destinada a los pacientes del Hospital General de Villalba. El objetivo de esta aplicación es acercar y estrechar la relación paciente médico para poder proporcionarle un servicio de mayor calidad. Las funcionalidades principales son: o Consultar las citas concertadas, pudiendo modificar la fecha y hora o incluso cancelarla si fuese necesario. o Notificaciones y recordatorio de citas concertadas. o Consultar y cumplimentar las posib…
App details
What you can learn from H.U. General de Villalba
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 19 screenshots above are H.U. General de Villalba's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: H.U. General de Villalba runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #D43C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.