Sampled from 6 of Shopopop : Cotransportage's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#4404FC bg
#5E27FC
#4464FC accent
#FFFFFF text
Créé en 2015, Shopopop est un service de livraison en cotransportage. Une véritable communauté de commerçants, consommateurs et cotransporteurs s’engage au quotidien pour des livraisons vertueuses ! Chacun devient essentiel aux autres et chacun trouve une réponse à ses besoins. De leur côté, les commerçants proposent la livraison à domicile en cotransportage à leurs clients. Une solution de livraison à la fois flexible, humaine et responsable, sans contraintes logistiques pour eux. Pour réaliser ces livraisons, des particuliers, appelés les cotransporteurs, profitent de leurs trajets du quotidien pour livrer les consommateurs. En échange de ce service, les cotransporteurs perçoivent un pourboire de quelques euros via l'application Shopopop.Une solution pour amortir ses frais d'essence, tout en rendant service ! Et c’est ainsi que les consommateurs se font livrer chez eux ou à l’adress…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Shopopop : Cotransportage's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Shopopop : Cotransportage runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #4404FC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #4464FC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.