Sampled from 4 of dr.consulta consultas e exames's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#3C14E4 bg
#5734E7
#846CEC accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Agende consultas por telemedicina e atendimentos presenciais como consultas, exames, procedimentos odontológicos, cirurgias e check-ups, até para o mesmo dia. São mais de 30 clínicas médicas na região metropolitana de São Paulo, mais de 60 especialidades entre: Clínica Geral, Ginecologia, Cardiologia, Odontologia, Ortopedia, Neurologia, mais de 3.000 exames e outros serviços para os cuidados com a sua saúde. No aplicativo do dr.consulta, em poucos minutos, você: - Gerencia e acompanha suas rotinas de saúde: agenda, reagenda e acompanha as próximas consultas, exames, procedimentos e retornos disponíveis. - Pesquisa pelo que precisa: filtre por tipos de consultas, exames, nome dos profissionais, data e horário. - Organiza sua saúde de forma simples e prática: agende vários exames de uma só vez e encontre um centro médico para realizá-los no mesmo dia e mesmo local, com mais comodidade, …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are dr.consulta consultas e exames's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: dr.consulta consultas e exames runs a dark set with one background colour (#3C14E4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #846CEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.