Sampled from 5 of Indego Bike Share's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#2C3C74 accent
#111111 text
The official app for Indego, Philadelphia's favorite bike share! Indego offers a variety of affordable pass options to access over 1,600+ bikes (including electric bikes) and 200+ stations throughout the city - and is still growing! With the Indego app, you can: • Purchase a pass or access your account • View real-time bike type and dock availability • Unlock a bike • Check your ride history and trip duration • Manage your payment method • Track billing history • Rate your ride or report a trip issue • Contact customer service • Earn free days using IndeHero • Receive system notifications and updates With Indego you get round-the-clock access to public transportation on your schedule. Riders can choose between three different pass types to fit their needs. Discounts are available for riders with a PA ACCESS card. You must be 14 and over to ride Indego classic bikes and 16 or over …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Indego Bike Share's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Indego Bike Share runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #2C3C74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.