Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of 컬리 - 마켓컬리, 뷰티컬리's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#C4B4D4 bg
#AC9EBA
#543474 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Better Life for All. 현명한 소비자를 위한 (주)컬리가 제공하는 모바일 커머스입니다. 당일 수확한 일상 식재료부터 희소 가치를 지닌 상품까지, 샛별배송을 통해 컬리는 새로운 식문화를 선도해 왔습니다. 최고의 식품을 골라내는 깐깐한 품질 기준과 큐레이션으로 (주)컬리는 식품을 넘어 라이프스타일 전반의 쇼핑 경험을 풍요롭게 바꿔 가고 있습니다. 그간 쌓아온 컬리만의 노하우로 일상에 꼭 필요한 뷰티 상품 큐레이션을 선보입니다. 컬리가 직접 써보며 검증한 것은 물론, 투명한 성분 공개와 신뢰가는 리뷰는 고민을 덜어드리고 즐거운 쇼핑을 도울 거예요. 모바일 앱을 통해 빠르고 편리하게 만나보세요. 마켓컬리 : Love Food, Love Life 친환경 식재료와 맛집 음식, 생활용품까지 큐레이션 최적의 품질을 지키는 온도별 분리 포장 & 풀콜드체인 새벽배송 자세하고 친절한 상품 가이드와 즐거운 요리를 위한 레시피 뷰티컬리 : My Favorite Beauty 데일리부터 럭셔리까지 내게 필요한 뷰티 브랜드 큐레이션 원할 때 바로 만나고 신선하게 전하는…
App details
What you can learn from 컬리 - 마켓컬리, 뷰티컬리
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are 컬리 - 마켓컬리, 뷰티컬리's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 컬리 - 마켓컬리, 뷰티컬리 runs a light set where the background shifts from screenshot to screenshot (first shot #C4B4D4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #543474, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.