Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of UWaterloo Portal's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#9C9464 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Fully integrated with Portal web, the app provides direct, personalized content at your fingertips. Now, the app has been fully redeveloped to provide a streamlined, native experience for iOS. Content is organized in an easy-to-use platform with clear categories, which makes navigating a breeze. Our top-rated features include: • Classes – find detailed information about your class times, locations, professors • Exams – real-time data on dates, times and locations of your exams • WatCard – current balances, transaction history and access to top up funds • Calendar – all of your personalized and campus info in one place • Navigation – get directions to various locations on campus • Events – browse, register and attend a variety of events and workshops on campus • Appointment booking – get support from a variety of services on campus
App details
What you can learn from UWaterloo Portal
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are UWaterloo Portal's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: UWaterloo Portal runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #9C9464, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Education apps approach the same problem? Browse more Education apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.