Sampled from 6 of Tata CLiQ Fashion Shopping's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#BCDCFC bg
#A5C1DD
#6C1424 accent
#111111 text
Reading the caption text from the screenshots in your browser…
WELCOME TO TATA CLIQ FASHION A place where style meets substance, and every click is a step towards defining your narrative. TATA CLiQ Fashion is more than just a fashion shopping app - we are enablers of style for consumers who crave authenticity, expression, individuality, and impact. From curated collections from over 4000+ brands and the hottest trends to cutting-edge features, everything is designed to celebrate YOU. Download TATA CLiQ Fashion App to: Discover Your Style Explore curated edits for women, men, and kids, with collections that are on-trend for every occasion. From new season launches to exclusive collaborations, find pieces that are as unique as you are. Choose from smart casual wear by brands like U.S. Polo Assn., Jack & Jones, and ONLY, or browse occasion-ready ethnic wear from Fabindia, Biba, and Westside. Complete the look with stylish and …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Tata CLiQ Fashion Shopping's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Tata CLiQ Fashion Shopping runs a light set where the background shifts from screenshot to screenshot (first shot #BCDCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6C1424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.