Sampled from 5 of Welbyマイカルテ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#FCCC4C accent
#111111 text
Reading the caption text from the screenshots in your browser…
生活習慣病(糖尿病、高血圧、肥満やメタボリックシンドローム、脂質異常症など)、妊娠に伴う体調の変化(妊娠高血圧症、妊娠糖尿病)の治療・予防のために「Welbyマイカルテ(ウェルビーマイカルテ)」を利用して、自己管理をはじめましょう。 「Welbyマイカルテ」は血圧・血糖値・体重などの測定値や毎日の食事・運動・体調の変化を簡単に記録できる無料のアプリです。対象の血圧計や自己血糖測定器(SMBG)、体重計、活動量計などと連携することで、各機器で測定したデータを自動的にアプリに記録することができます。記録したデータは医師や家族と共有することが可能で、健康管理や生活習慣の改善・治療にお役立ていただけます。 【対象ユーザー】 ・生活習慣病(糖尿病、高血圧、肥満やメタボリックシンドローム、脂質異常症など)を治療中の方 ・生活習慣病を予防したい方 ・医療機関や健康診断で、生活習慣の見直し・改善を指摘された方 ・ご自身の健康状態を自己管理したい方 ・妊娠時特有の妊娠高血圧症や妊娠糖尿病を予防したい妊婦の方 【こんな人にオ…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Welbyマイカルテ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Welbyマイカルテ runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCCC4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.