Sampled from 3 of Texas Tech Red Raiders's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#C40424 accent
#FFFFFF text
The official Texas Tech University athletics app is a must-have for fans headed to campus or following the Raiders from afar. With exclusive video, interactive social media, and all the scores and stats surrounding the game, the Red Raiders Gameday Live app covers it all! + SOCIAL STREAM - View and contribute to real-time social media feeds from the team and fans + SCORES & STATS - All the scores, stats, and play-by-play information that fans need and expect during live games + NOTIFICATIONS - Custom alert notifications to let fans know everything surrounding Gameday + FOLLOW STUDENT ATHLETES – Be updated anytime your favorite student athletes have news, stats, and other updates.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Texas Tech Red Raiders's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Texas Tech Red Raiders runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #C40424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Sports apps approach the same problem? Browse more Sports apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.