Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Officeworks's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCECEC bg
#C1CFCF
#042484 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Make your Officeworks shopping experience even easier with our iPhone or iPad app, it's as handy as having an Officeworks Team member in your pocket to help you: - Find products in-store with Aisle Location - Subscribe to Price Drop alerts - Save your receipts - Track your orders - Receive notifications when items are back in stock - Access your 30-day account card* - Easily check for stock in other stores - Create and edit shopping lists - Scan product barcodes for product information And more! We regularly add improvements and new features to our app *Only available to business customers with a 30-day account
App details
What you can learn from Officeworks
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are Officeworks's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Officeworks runs a light set with one background colour (#DCECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #042484, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.