Sampled from 5 of Healthed's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#044C84 bg
#276595
#549CCC accent
#FFFFFF text
The Official Healthed App – Australia’s Most Popular Seminars and Learning Resources for GPs Download this free app to access all of our event materials on your mobile device including a full-colour handbook, speaker schedule, interactive maps, online sign in, live polling, and more! To access the material, you’ll need to have registered for an upcoming event via www.healthed.com.au – some material will only be accessible on the day of the event, but you’ll always be able to access our video and PDF archives. Please note that use of this app is restricted to health professionals only, as are our events. This app REQUIRES the use of your mobile data, location services, and local storage. You will not be able to use all features of the app without giving permission for these. Charges for data/location services may apply depending on your carrier/plan. - All-in-one access to more He…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Healthed's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Healthed runs a dark set where the background shifts from screenshot to screenshot (first shot #044C84) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #549CCC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.