Sampled from 1 of BiliBuddy's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#F4D49C accent
#111111 text
Reading the caption text from the screenshots in your browser…
BiliBuddy supports clinicians assessing neonatal jaundice in infants born at 35 weeks of gestation or later. Use Quick Check to compare a total serum bilirubin reading with American Academy of Pediatrics (AAP) 2022 phototherapy, escalation-of-care, and exchange-transfusion thresholds. Enter age in hours, gestation, and additional neurotoxicity risk factors. View the result and threshold charts in mg/dL or µmol/L. Track infants locally to review reading history, plot trends, and calculate the rate of rise. A date-and-time calculator helps determine age at measurement. Share a text result summary using the device's share sheet. The 2022 guideline is selected by default. An optional legacy AAP 2004 pathway is available in Settings, with its supported chart range clearly identified. Reference material and links to source guidelines are included. Clinical entries are stored on the device…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 2 screenshots above are BiliBuddy's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BiliBuddy runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4D49C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.