Screenshot style breakdown
Sampled from 5 of Flexicare's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#347CAC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
The free Flexicare app helps you find doctors, clinics and hospitals in the Flexicare provider network. Request for an LOA right from the app, saving you time from falling in line at the clinic or hospital. You can find providers near you or you can search for them nationwide. You can also tag your preferred providers for easy future reference. Receive notifications for announcements or wellness tips from Flexicare. Get LOA from the app - Request for an LOA for doctor consultations View My Benefits - Review benefit details of your company or account Review guides and receive bulletins - Illustrated guides on availing Flexicare services - Receive wellness tips and announcements as notifications Others - Syncs regularly with updated list of providers - Send feedback to Flexicare
App details
What you can learn from Flexicare
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Flexicare's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Flexicare runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #ECECEC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #347CAC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.