Sampled from 6 of eCopon's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#EC6C3C accent
#111111 text
The first app for competitions Certified in the Kingdom of Saudi Arabia The idea of eCopon emerged from the need of Saudi market for speed in the mechanisms of competitions and draws, over and above reducing of manipulation of fraud by some people, whether it is raider or the organizer. From this perspective we are eCopon team directed to find the right and optimal way to find full solution for all problems in competitions, until reach to present result for this project which is make specific change in marketing field and competitions, discounts.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 16 screenshots above are eCopon's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: eCopon runs a light set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #EC6C3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.