Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Deployed Medicine's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#3C646C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Deployed Medicine is an innovative learning service developed to supplement the medical education and training of U.S. military personnel, although some of the medical content could be broadly applied for use by civilian medical providers. The information contained in this app is designed to serve as a supplementary resource to reinforce prior training, and to help you deliver high quality trauma care in deployed settings. The medical content currently focuses on tactical combat casualty care (TCCC) training for combat medical personnel, and includes topics, such as hemorrhage control, airway management, hypothermia, pain control and care of wounds and splinting etc. TCCC focuses of providing the information you need to know to assess, treat and stabilize a patient at the point of injury. Additional content will be added over time to cover a broad range of military trauma training res…
App details
What you can learn from Deployed Medicine
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Deployed Medicine's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Deployed Medicine runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C646C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.