Sampled from 5 of Home Dr's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#542C7C bg
#6B498E
#84BC3C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Hello Home Doctor Service is a fully accredited after-hours home visiting Doctor service. Hello Home Doctor Services offers a bulk billed, Doctor home visit in the following after-hours period: - 1) WEEKNIGHTS from 6pm until 8am the following morning 2) WEEKENDS from 12pm Saturday to 8am Monday 3) PUBLIC HOLIDAYS all day on public holidays Our Doctors carry a wide range of clinical supplies and starter medications such as antibiotics, analgesics, gastrointestinal, antihistamines and a range of other medications to allow treatment to commence immediately, if clinically appropriate. After each home visit consultation, our Doctor’s complete a detailed patient report which is then forwarded to the patient's regular GP to ensure continuity of care. To help us keep the medical care continuous, we ask for the name of your General Practitioner or Medical Center at the time of ma…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Home Dr's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Home Dr runs a dark set where the background shifts from screenshot to screenshot (first shot #542C7C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #84BC3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.