Sampled from 6 of Cebu Pacific's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#04A4E4 bg
#27B0E7
#FCDC04 accent
#FFFFFF text
Cebu Pacific Cebu Pacific is the largest airline in the Philippines, offering low fares all year round to over 60 destinations in Asia, Australia and the Middle East. We’re rolling out special app features just for you: • Book flights for up to 20 passengers • 7-day flight search results • Fare Bundles • Add-ons: Baggage, CEB Flexi, Meals, Seats, Travelsure • Integrated payment options: Credit/Debit Card, GCash, PayMaya, GrabPay, PayPal, Payment Center, Travel Fund Enjoying our app? Leave us a rating on the App Store!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Cebu Pacific's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Cebu Pacific runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #04A4E4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FCDC04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.